Our Argan Oil Permanent Color cream is a hair color hero! Advanced micro-pigments migrate deep into the hair shaft to deliver true, rich, accurate tones. Formulated with argan oil for luminous color, rich gray coverage, brilliant shine, and unmatched conditioning. Argan oil helps nourish, repair, and lock in moisture, instantly smoothing the cuticle and improving elasticity. The low-ammonia formula provides deep color penetration and longer-lasting, consistent results.
Rich, brilliant permanent hair color crafted in Italy
Infused with 100% argan oil for smoothness and shine
Fade resistant, vibrant, luminous color
Advanced micro-pigments migrate deep into the hair shaft to deliver true, rich, accurate tones
100 % Gray Coverage
Consistent, fade-resistant performance
Hydrates, restores & strengthens the hair
Explosive shine, silky feel, and a rich, soft texture
2 full applications in every tube
Cruelty-free
Rich, brilliant permanent hair color crafted in Italy
Infused with 100% argan oil for smoothness and shine
Fade resistant, vibrant, luminous color
100 % Gray Coverage
Consistent, fade-resistant performance
Hydrates, restores & strengthens the hair
Explosive shine, silky feel and a rich, soft texture
Nourishes, repairs & locks in moisture
Provides long-lasting, luminous color
2 full applications in every tube
Cruelty free
USAGE TIPS
Determine the natural depth or level of the hair.
Next, determine the percentage of gray.
Determine the desired level and shade.
The mixing ratio is 1:2 (1 oz. color with 2 oz. of developer, for a total formula mixture of 3 oz.)
Pour 2 oz. of developer into a bowl or applicator bottle. Add 1oz. of color to developer.
Wait one week after a straightening or a perm to color.
Developer Selection
10 volume developer for deposit only or 1 level of lift.
20 volume developer for 2 levels of lift.
30 volume developer for 3 levels of lift.
40 volume developer for 4 levels of lift.
RETOUCH APPLICATION
Section the hair into 4 equal sections (ear to ear and front to back).
Apply color to root/regrowth area.
Process for 30 minutes.
For gray coverage, process for 45 minutes.
To refresh previously colored hair, work the remainder of the color through the ends and process for up to 5 minutes before the end of processing time.
Once the hair color has been processed, rinse, shampoo, and condition.
(VIRGIN APPLICATION) FIRST TIME COLOR APPLICATION
Take 1/2-inch sections and apply color starting 1/2 inch away from the scalp down the shaft of the hair.
Continue to add color until all four sections are completed. If ends are porous, don't pull color through.
Process for 15 minutes.
Apply reminder of color at the scalp area and process for an additional 30 minutes.
For gray coverage, process for a total of 45 minutes.
Rinse, shampoo and condition using One 'n Only Argan Oil Moisture Repair Shampoo and Conditioner.
Free Shipping on orders $60+
$4.99 Flat Rate Shipping on orders $59.99 & under
We only ship within the contiguous USA. This DOES NOT include Hawaii, Alaska, Puerto Rico, P.O. Boxes, APO, FPO, and DPO addresses.
Our Argan Oil Permanent Color cream is a hair color hero! Advanced micro-pigments migrate deep into the hair shaft to deliver true, rich, accurate tones. Formulated with argan oil for luminous color, rich gray coverage, brilliant shine, and unmatched conditioning. Argan oil helps nourish, repair, and lock in moisture, instantly smoothing the cuticle and improving elasticity. The low-ammonia formula provides deep color penetration and longer-lasting, consistent results.
Rich, brilliant permanent hair color crafted in Italy
Infused with 100% argan oil for smoothness and shine
Fade resistant, vibrant, luminous color
Advanced micro-pigments migrate deep into the hair shaft to deliver true, rich, accurate tones
100 % Gray Coverage
Consistent, fade-resistant performance
Hydrates, restores & strengthens the hair
Explosive shine, silky feel, and a rich, soft texture
2 full applications in every tube
Cruelty-free
Rich, brilliant permanent hair color crafted in Italy
Infused with 100% argan oil for smoothness and shine
Fade resistant, vibrant, luminous color
100 % Gray Coverage
Consistent, fade-resistant performance
Hydrates, restores & strengthens the hair
Explosive shine, silky feel and a rich, soft texture
Nourishes, repairs & locks in moisture
Provides long-lasting, luminous color
2 full applications in every tube
Cruelty free
USAGE TIPS
Determine the natural depth or level of the hair.
Next, determine the percentage of gray.
Determine the desired level and shade.
The mixing ratio is 1:2 (1 oz. color with 2 oz. of developer, for a total formula mixture of 3 oz.)
Pour 2 oz. of developer into a bowl or applicator bottle. Add 1oz. of color to developer.
Wait one week after a straightening or a perm to color.
Developer Selection
10 volume developer for deposit only or 1 level of lift.
20 volume developer for 2 levels of lift.
30 volume developer for 3 levels of lift.
40 volume developer for 4 levels of lift.
RETOUCH APPLICATION
Section the hair into 4 equal sections (ear to ear and front to back).
Apply color to root/regrowth area.
Process for 30 minutes.
For gray coverage, process for 45 minutes.
To refresh previously colored hair, work the remainder of the color through the ends and process for up to 5 minutes before the end of processing time.
Once the hair color has been processed, rinse, shampoo, and condition.
(VIRGIN APPLICATION) FIRST TIME COLOR APPLICATION
Take 1/2-inch sections and apply color starting 1/2 inch away from the scalp down the shaft of the hair.
Continue to add color until all four sections are completed. If ends are porous, don't pull color through.
Process for 15 minutes.
Apply reminder of color at the scalp area and process for an additional 30 minutes.
For gray coverage, process for a total of 45 minutes.
Rinse, shampoo and condition using One 'n Only Argan Oil Moisture Repair Shampoo and Conditioner.
Free Shipping on orders $60+
$4.99 Flat Rate Shipping on orders $59.99 & under
We only ship within the contiguous USA. This DOES NOT include Hawaii, Alaska, Puerto Rico, P.O. Boxes, APO, FPO, and DPO addresses.
Argan Oil infuses hair with essential fatty acides to help lock in moisture.
Argan Oil is one of the most effective long-lasting conditioning ingredients. Renewed hair appears smooth, with exceptional shine.
Argan oil helps rebuild the cuticle membrane of the hair, reinforcing the overall structure of the fiber.
Argan oil is bursting with vitamin E, essential fatty acids and other antioxidants known to reduce damage from free radicals, as well as thermal stress, resulting in color longevity.
quality, value + confidence
our mission
Our products allow you to "love the hair you were born with". From hair care to hair color, we've got you covered. Whether adding moisture and definition to natural curls, smoothing hair texture to reveal more shine, or finding that perfect shade of hair color to complement your skin tone, One 'n Only Argan Oil hair care and hair color deliver transforming results for beautiful, healthy-looking hair.
DIY Hair Color
Get everything you need for a seamless hair color at home.
"This is the best hair color for healthy shine, covering gray and making your hair feel full and soft!!!"
-Dawn M. (Review from Sally Beauty)
"This stuff is truly magical it doesn't stink or feel harsh or burn. Works wonderfully well. My hair is soft after 3 lifts (one session) Do not use bleach ladies use this!!!"
-- "The Dancer" from LA
"I've never tried to use any other color brand with this brand of developer but using it with one 'n only hair color & it works amazing. The color sticks and long-lasting."
– thedevilwearschanclas from S El Monte, CA
"This shampoo and conditioner are amazing left my hair very hydrated and bouncy very soft and shiny. I'll use these on my hair and my daughter."
- Marie
"I was amazed by how luxuriously soft and smooth my hair felt!! Instead of feeling damaged and weak, my hair felt replenished and strong!"